Singer’s Survival Steps in the Music Industry – 6 Steps to a Voice That Sells

No matter how talented or gifted a vocalist is, they will not attract any attention from record label executives or A&R reps if they don’t stick out from the rest of the crowd. In other words, you must develop your own persona, character and style as a singer.

When music industry professionals look for an artist, they look for someone new, fresh, original, unseen before and unique. They don’t want a resemblance of another artist, otherwise the music industry would bore people with the same ideas and they won’t make money.

Ever hear a song for the first time that you really like but later get sick of it after playing it a dozen times?

This is exactly how the music industry works and how it will always work. The truth is, people usually grow bored of an artist after a couple of years and enjoy listening to new artists. The point I’m trying to make is copying and being perceived as another singer may look great in front of a bunch of friends, but they will only be impressed by your similarity of another singer’s artistry.

Your image as a unique and independent artist who has a chance to be looked upon as a role model by millions of people will be shattered! The music industry is HUNGRY for singers that will give the public a unique artistic role model. This is human nature and people seek new and different types of entertainment everyday.

Exactly why do you think dozens of new songs come out every 2-3 months? People die old from entertainment quickly and the music industry knows that it will earn a lot more money if it keeps up with people’s interests and maintain diversity.

6 Important steps to Build a Sound That Will Sell

1) Training Your Voice – When you train your voice you’ll learn a lot more different vocal coordinations which will give you a chance to be a lot more unique and creative with your sound. Without developing all of your vocal coordinations, they only two coordinations you’ll have is chest voice & falsetto which will limit you a lot with how you can use your voice. Just to be clear, I’m not writing this to tell you how important is it for your voice to be talented, which will only help you if you have a unique personality. But when you do increase your vocal range and learn to coordinate your head voice (soft, light and classical-sounding voice) and mix your chest voice (speaking voice) with your head voice, you’ll be able to sound a lot more unique when singing a song. Their are many styles of a mix voice such as a perfect mix (50% head/50% chest), light mix (more head than chest) and hard mix (more chest than head) which are utilized in commercial music, Pop and R&B. Voice training will help you utilize all parts of your voice which you can switch around in songs, giving you a more unique sound. I highly recommend you get Singing Success, Singing Success Online & Singorama and use all three at the same time to train your voice.

2) Develop Your Style – You must develop your own unique version of a commercial sound. A voice dominated by a heady/classical sound will not be able to compete with someone like Mariah Carey or Celine Dion. Therefore it’s important that you’re well-acquainted with an appropriate style of singing for the genre you’re interested in.

3) Sing Like They Way You Really Can – It’s very important that your singing voice is close to your natural speaking voice and your singing voice is speech on pitch even if it may sound a bit odd in the meanwhile. Changing your voice quality to something that’s different than your natural voice will take away qualities that make your voice distinctive. In fact, your voice will get much more tired quickly if you practice this as it isn’t healthy vocal technique. Everyone’s voice is distinctive due to the difference in the multiple frequencies and that’s something you should actually be proud of. Remember, sing the way you sound naturally even if it sounds ugly. Soon your natural voice will sound a lot better and will gradually bring out a very colorful tone.

4) Have More Than One “Idol” – Everybody has influences but if your only influence is one artist, you will not be a singer with diverse traits. Get as many as influences as possible and you will develop a unique personality a lot faster. A unique character is developed by the influence of several artists; the result will be a mix of all your influences.

5) Listen to a Wide Range of Genres – Every genre is related to another and you’ll sing a lot better with in genre you like if you sing multiple styles of music. Be open-minded, don’t constrict yourself to sing only one genre because that wouldn’t be unique, would it? You will also be more musically acquainted with singing if you practice multiple genres rather than limiting yourself to one genre. Listening to a wide range of genres is very crucial because as time goes by a genre changes in its elements. Do yourself a favor and open your mind because genres take elements from other genres as years go by.

6) Work on Your Artistry for Your Whole Life – to develop your artistic traits work diligently everyday. There is a big difference between a “fake style” and having the true reflection of personality developed through years of influence. It takes time to develop into a real singer as opposed to an amateur. Many famous singers have been working for years to develop their own persona as singer and you are no different from them.

If follow the 6 Steps above and practice them daily, you’ll be in a much better chance to get a recording contract. The steps are extremely simple and easy but it’s a shame that most singers don’t follow them. Good Luck and I wish you all the best with any career goals you may have.

Hurricanes and Music Pop Charts

Are you a songwriter and find a tough time writing new songs? It is not easy to write a good one and it is hard to get in the right emotional and creative state in order to make a good song. In addition if you do not put the right melody with the right lyrics it will not work, it will not sell and no one will like it and good luck trying to get a local radio station to play it without you paying them.

I submit to you that when people fall on hard times or are involved in adversity in life that they can draw on the raw emotions of that time to get into a creative state to help them write great songs. Adversity builds character and adversity spurs on creativity.

It is almost as if necessity is the Mother of invention and extreme hardship is the Father of creativity. Can you use the destruction and devastation of an Atlantic tropical hurricane season to help you write a song, which will help people get through life?

Such a song is needed and if you are a good songwriter and you can get in the proper mood you will be able to write that perfect song. Perhaps during the next mandatory evacuation of the next large category or catastrophic hurricane you can tap into that raw emotion.

Perhaps if you fail to evacuate and you stock up and then go without tap water and power for four to six weeks while authorities try to repair the damage, that you can use this time to write a perfect song about hurricanes and adversity. Consider this in 2006.

The 6 Rules Of Commercial Music Success

Over the years I have had many conversations with music artists about commercial music, which usually leads to them disclosing their disdain and hatred of it. Some refer to Pop music (“Pop,” as in what’s popular now) as commercial music.

Others think of anything that is receiving heavy rotation on radio as commercial music. Whatever their definition, one thing is often overlooked: commercial music is the heart of the music industry which pumps the blood that keeps it alive.

So why then are so many music artists resistant to making commercial music? The answer that I’m often given is because they don’t want to “sell-out” their creative integrity by conforming to some industry version of what’s popular (i.e. what’s selling at the moment). It becomes very obvious to me that the problem is not commercial music, but rather the perception and definition of it.

The misconception is that the music industry created this superficial definition of commercial music to strip away the artistry and true identity of artists for the purpose of making money; forcing artist to create songs that the “masses” will enjoy. That fallacy is often perpetuated by music artists who are usually incapable (not unwilling) of creating commercially viable songs. The truth is the public, not the industry, dictates what is commercial, and for decades they have gravitated towards, embraced, and purchased songs that adhere to a commercial music format.

If commercial music is the rule for success and sales in the music industry, there are inevitably going to be some exceptions to it, but unfortunately, the tendency is for music artists to try and become the exception, instead of observing the rules and why they exist.

Simply put: the rules of commercial music success have not, and will not change. Not in your life time or your children’s lifetime. They exist because it’s human nature to reject the unfamiliar; in the music industry, similarity is the cornerstone of acceptance. This is why so many popular songs sound similar and contain familiar elements.

It’s a rule that is prevalent in every genre, and on every continent. There are those artists who do a masterful job of observing their own artistic values while delicately balancing the demands for commercial music by industry professionals. Artists such as Prince, Sting and Bjork, have pushed the envelope of creativity for years. But artists of their caliber who possess such sublime talent and vision are rare.

For the sake of clarification and argument, I will offer my explanation and industry definition of what commercial music is; based on 25 years of listening to recordings as a music lover, music industry professional, and music critic. They are songs that have the following:


If no one knows what your song is called, they can’t request it when they hear it on the radio. More importantly, they can’t buy it at retail…or track it down on the Internet to illegally download a copy of it.


Commercial music is characterized by good melodies (i.e. verses, choruses, and sometimes bridges that get stuck in your head and make you want to sing-along). What can the top selling hip-hop acts of the last 10 years (Tupac, Notorious B.I.G., Jay-Z, Eminem, and 50 Cent) attribute their success to? Good melodies (not cool beats) that increase the commercial value of their music.


Coming from an R&B background where producers are a pivotal part of commercial music success, I did not realize until I became a consultant that many rock bands don’t utilize, nor value producers like R&B music acts. Perhaps they should since the record company often assigns top-notch producers to enhance the quality of songs (through their musical expertise) and enrich the records (through their experience and proficiency in the recording process), ultimately making them more enjoyable to listen to and, you guessed it…more commercial!


The lyrics don’t have to be profound; people just have to be able to emotionally connect with and mentally relate to them. If you have a way of saying common things in an uncommon way, your lyrics will have an edge over the songwriter whose song is about the same topic. Write about what’s closest to your heart for credibility and sincerity, and others will be able to relate to your songs – especially if it’s on a subject matter that they know or have


Keep the length of your songs down to a maximum of four minutes. Jazz and World Music are exceptions. A song that is well-written makes people want to hear it again, and again, and again. The longer the song is, the less likely that will happen. Don’t believe me? Check the length of your favorite songs.


Most outstanding vocalists are often surprised by how low this rule is on the list. The fact is that there are more mediocre songs performed by outstanding vocalists, than there are mediocre vocalists performing outstanding songs. A good song that is well-performed gives it an edge, but if the song is lacking, all of the yelling and vocal acrobatics that singers tend to use to compensate for it will not make it a better song…though it may help the singer to attract better songwriters to work with. If you lack talent and it’s a really good song, someone more talented can (and will) sing the song and make it better.

Now that you know the 6 rules of commercial music success, hopefully you will be able to use this information to your advantage and create songs that will increase your chances of success in your professional music endeavors…or you can ignore them and continue to wonder why no one (other than your friends and family – all of which listen to commercial music) like your songs.

Popular Music Artists Are a Rage

Music soothes the mind. In fact, music, even in olden days appealed the audience and it does so even now. Music is a wide term. Hence, it can be categorized into a number of genres in many a different ways. Basically, a genre is a particular category which has sounds or notes unique to it that can be distinguished from other types of music.

But, due to the varied purpose that each genre of music has and the varied points of view through which they are created, this categorization of music is very often considered illogical and controversial. Often it is seen that closely related genres seem to overlap. That is why; such generic classification of music is not good and this type of categorization sets boundaries and limitation. This in a way hampers the smooth development of music.

That is why; the popular music belongs to a wide range of musical genre that has a wide appeal. Thus, popular style generally refers to all those different styles that can be easily accessible to the general public and that can be distributed, broadcasted or even advertised by one or more forms of mass media.

The list is also made in order to make a profit. That is why; the popular music artists have an appeal throughout the world irrespective of culture, caste or creed. The popular music is the most marketed form of music. Most of the commercial radio stations, commercial music retailers and even the common departmental stores seem to have popular music.

In fact, the popular music artists use their songs in movies and even in television shows for commercial viability. In this respect, popular music and pop music seems to merge. It may seem that pop music is abbreviated from popular music, but this is not the case. In fact, pop music has a wide appeal of its own.

Pop music is also commercially recorded music but it is generally targeted towards the youth market. Pop music as a genre is in particular associated with the rock and roll. Being distinctly different from jazz and folk music, pop music artists list is varied. Being a softer alternative of the rock and roll style, the pop music usually aims towards the singles chart and not the sum total of all the charts.

Originating in Britain in the mid 1950s, the pop music artists list includes such legends as Elvis Presley, The Beatles, the Carpenters, ABBA who rocked the world with their immortal songs between 1960s and 1970s. Frank Sinatra who started off quite early as 1935 continued till the 1990s. Michael Jackson, Madonna, Elton John, Bryan Adams, Cher, Celine Dion, Whitney Houston, the Bee Gees, George Michael, Lionel Ritchie Michael Bolton all started off their careers in and around the 1970s and have till now continued to entertain a wide variety of audience throughout the world. The more recent stars of the late 1990s like Maria Carey, Robbie Williams, Ricky Martin, Backstreet Boys, Boyzone, Beyonce Knowles, Christina Aguilera, Destiny’s Child, Lady Gaga, Rihanna, and Britney Spears have till date entertained and continue to do so for even a decade or more.